"More than 50% of Google's first page are paid search results"
Search Engine Advertising (SEA) is an excellent way to generate high-quality traffic to your website. Paid advertisements based around relevant keywords for your company will ensure you are found better. We have created hundreds of advertising campaigns for companies in the technical B2B industry, often using Google AdWords because of the large market share, but other search engines like Bing and Yahoo can also be used when relevant. To increase your findability and relevancy, we create tailored campaigns through search, display and video advertising.
We will create an optimal structure for your campaign, taking your goals, landing pages and your desired target group into account. We also evaluate which tools are best for your search, display or video advertising.
Target group research
To decide which keywords are most relevant for your campaign, we analyse the search behaviour of your target group. The most relevant keywords are used to help shape the focus of the campaign and to make sure your landing page is set up for the best conversion.
By linking your campaign to Google Analytics, we know exactly how effective your ads have been and where modifications are needed to improve performance.